I’m using Windows with Visual Studio and the official release of MonoGame 3.4 - everything is default settings for me. I can’t say why you have fewer options - a different platform, tools, or version, I presume.
The official documentation:
http://www.monogame.net/documentation/?page=Using_The_Pipeline_Tool
This post by KonajuGames could be adapted/added to the official documentation:
I have a simple “Monogame Windows Project” template. Within the main directory of the project there is a “Content” folder, and inside it there’s a “Content.mgcb” file. Also, in the “Game1.cs” file in the constructor, the root directory of the content manager is set to “Content”.
Now, if I add an image into the Content folder, and set the “Copy to Output Directory” property to “Copy if newer” and the “Build Action” property to “Content”, then (assuming the name of the image is “image.png”), the …
It wasn’t clear to me how everything fits in with VS until I saw it.